Client Overview:
Our client is one of the leading brands that preserve rich culture and roots. They began manufacturing toy products in 1980 and now have more than 50 dedicated craftsmen. Apart from toys, they also produce wooden products for children and home decorations. Their products are made in an eco-friendly manner, which makes their brand unique.
Challenge:
Despite having a high heritage, our client is unable to expand his business outside of his hometown. His primary goal is to pass the tradition of the traditional toys on to the next generation. As a result, he started looking for practical digital marketing guidance to reach a globalized audience.
Solution:
Following a thorough search, our client found DigiNadu, the leading digital marketing company in Chennai. We offered him the following required solutions that can lead him to achieve his goal successfully.
- We create an e-commerce website with accurate user flow and quick loading speed to ensure user-friendliness.
- We designed and optimized the webpage as a niche-based e-commerce website.
- We provided highly responsive and call-to-action tabs with technical backends.
- We implemented a Five clicks purchase process, where a customer can purchase a product from the homepage in just five clicks.
The Results:
DigiNadu helped the local toy seller grow into an international brand owner with a broad audience reach.
Key Takeaways:
- Using effective digital marketing strategies, anyone can become an international brand owner.
- An effective niche-based, highly responsive website can provide a brand with a global reach within a few days.
Few words from the client:
“We appreciate your efforts, Team! We are pleased with the outcome of our e-commerce website. As a team, you have demonstrated the greatest sincerity in solving our entering the digital market. The website created is super user-friendly, and we could get a high number of sales more than we expected within a few days. Now, we had confidence we could accomplish our goal quickly because of you guys. Thank you, DigiNadu.”
