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Client Overview:

Our Client is a leading independent Tamil music production company that provides collaboration services to singers, artists, music producers, video production houses, etc. They are specialized in producing Tamil album songs of all genres. They offer a wide range of performers to the songs in the soulful renditions. They feature the latest compositions, teasers, video bytes and provide insight into how music is made. The company holds the best team and recreates all the timeless tunes that have been cherished for generations to bring fresh energy and soul to it.

Challenges:

Our Client, the youngest and enthusiastic Tamil independent music production company, encountered a problem. Since the primary objective of their business is to be supportive of Early-stage collaboration for upcoming artists, singers, music producers, video production houses; they have faced difficulty implementing this in the digital space. So, our Client has been seeking digital expertise to fix the issue for them.    

Solutions:

Following an extended search for digital expertise, our Client found DigiNadu, a leading digital marketing company in Chennai. We came up with the following solutions to resolve their concerts in the digital space.

  • We created a website for lead (Collaborator) generation keeping our Client’s goal in mind.
  • We built them a highly optimized and well-designed website that also has access to their previously released albums.
  • We made sure to provide access links to all music partners such as Spotify, Jio Saavn, Amazon Music, and Apple Music so that our visitors could feel the essence of music.
  • We included the names of creators for each project so that credit can be given and the Website will appear more engaging as a result.
  • We offered pleasant designs and templates to the Website to convey the spirit of music.
  • We offer our clients an opportunity to curate their brand and provide their fans with a space dedicated to their favorite artists.

Music Partners:

Music Partners:

  • Spotify
  • Jio Saavn
  • Amazon Music
  • Apple Music

The Results:

Our Client reached a more significant number of collaborators with DigiNadu’s involvement. 

Key Takeaways:

  • It has always been a tradition in Tamil Nadu to embrace emerging independent music talents.  
  • When a brand has a properly optimized website and efficient marketing, it can generate more leads. 

Few words from our Client:

“Thanks a lot for your creativity and hard work to complete our Website as planned on time. Very pleased to work with Mr.Thangavel, Vijay & Team from Diginadu to get this completed. You have taken all the right design choices and were very flexible in taking our inputs to make this Website look smart. All right attitudes are visible for an excellent customer service team. All the best! Congratulations to you and all members of the Website Design Team!”.

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